A Worcestershire business collective

Trusted Local Growth

Pear Up brings together established Worcestershire experts — across operations, finance, law, HR, IT and marketing — into one trusted collective. A single conversation connects your business to exactly the right specialist.

Seven founding specialists  ·  One front door  ·  Rooted in Worcester
Why Pear Up

A board of advisors on tap

Most businesses don't need another sales pitch — they need people they can trust. Pear Up is a curated group of Worcestershire professionals who already know, rate and recommend one another. No hard selling. No rigid rules. Just trusted experts helping local businesses grow.

Trusted, not transactional

Referral-led and relationship-first — quality over quotas.

Rooted in Worcester

Local people who understand the local business landscape.

Cross-sector expertise

Seven disciplines under one roof, working together for you.

Curated & selective

An invite-only collective — every member is vouched for.

What we cover

One collective, seven specialisms

Whatever your business needs next, there's a trusted expert in the collective ready to help — and they'll bring in the others when it counts.

Operations & Scale

Cut the friction, fix the work, and build systems that scale beyond a handful of key people.

Finance & Wealth

Expert financial planning and wealth advice for business owners and individuals.

Accountancy

Financial clarity, strategy and sustainable growth — numbers you can act on.

HR & People

People strategy, compliance and growth for organisations of every size.

Legal

Practical, trusted employment and commercial legal advice for growing businesses.

IT & Cyber

Modern systems, security and infrastructure through smart, safe IT.

Marketing & Communications

Growth through effective marketing, messaging and communication strategy.

Meet the collective

The founding members

Established professionals from across Worcestershire, each leading in their field — and personally invested in seeing local businesses succeed.

Valentin Ackermann

Valentin Ackermann

Managing Partner, Augmented Instincts

We design and build digital systems that make growing businesses easier to run, scale and sell.

augmentedinstincts.com
Melissa Godwin

Melissa Godwin

Chartered Accountant, Richards Sandy

From start up to succession, providing financial clarity, systems and support to help business owners make the right decisions.

richards-sandy.com
David Mitchell

David Mitchell

Financial Adviser, Fairstone

Expert financial planning and wealth advice for individuals and business owners — and a broker for business lending.

prosperitywealth.com
Claire Elston

Claire Elston

Director, Elston HR

People strategy, compliance, training and growth for organisations of every size.

elston-hr.com
Claire Thompson

Claire Thompson

Legal Consultant, CT Employment Law

Practical, trusted employment and commercial legal advice for growing businesses.

ctemploymentlaw.co.uk
Adam Griffin

Adam Griffin

Director, Cirrus MSP

Modernising systems, security and infrastructure through smart, managed IT.

cirrusmsp.co.uk
Simon Horrocks

Simon Horrocks

Marketing Consultant, Comms Expert

Growth through effective marketing, messaging and communication.

comms.expert
How it works

Simple, and built on trust

1

Tell us what you need

One enquiry, no obligation. Describe your business and the challenge you're facing.

2

We connect you

We introduce you to the right specialist in the collective — and others if your need spans more than one.

3

Grow with people you trust

Work with local experts who are accountable, recommended, and invested in your success.

What's on

Events

We're building a programme of local events — informal meetups, expert sessions and roundtables for Worcestershire businesses. This is where they'll appear.

No events scheduled just yet

Our first events are in the works. Want to be first to hear about them? Register your interest and we'll keep you posted.

Register interest
Let's talk

Tell us about your business

Share what you're looking for and we'll connect you with the right people in the collective. No pressure, no hard sell — just a useful conversation.

Your first discovery meeting is free — a full hour, no obligation.
Use the secure form and your enquiry will go directly to the Pear Up team.
Worcester & the wider Worcestershire area

We use your details to respond and may share them with the most relevant collective member. Read our privacy notice.